White Paper – Finding the balance between Gen Z and 50+: making companies attractive to all generations
The demands being placed on companies in Switzerland are changing rapidly. Competition for qualified workers is set to become even more acute given trends in the workforce – regardless of short-term economic fluctuations.
In order to remain competitive in the long term, businesses will need to review their recruitment and staff retention strategies and specifically take into account the expectations of workers. First and foremost, this means adopting a positive corporate culture, actively investing resources in a good work environment and promoting attractive remuneration models and flexibility.
This White Paper studies the following key issues in Switzerland based on a 360-degree survey of workers, businesses and flexworkers:
- What do workers want most from a job?
- To what extent do employers already fulfill these requirements?
- How can the varying needs of the different generations and flexwork types be incorporated into staffing strategy?
Two practical examples of temporary workers also provide an insight into how their requirements of an employment relationship were met through temporary work.
